At a young age, Itay Noy starts to appreciate timepieces after he received his first watch from John Edelnand, his grandmother’s only cousin. John would continue bring Itay special watches, which molded him to a great watch lover. Itay mounted a solo exhibition at the Eretz Israel Musuem and also won the Andy Prize in 2007.

Find out more about the brand here.

       

Itay Noy

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  1. ITAY NOY ChronoGears Black

    ITAY NOY ChronoGears Black

    S$8,402.00

    Out of stock

    The Chrono Gears is one of Itay Noy’s latest creation, fresh from BaselWorld 2016. Apart from telling time traditionally through the hour, minutes and seconds hands, there are two ChronoGears that rotate around the dial clockwise and contains a central hand, the pointer. While one ChronoGear indicates 24 hours (am-pm) on the lower half of the dial, the second ChronoGear indicates 8 time situations – dawn, morning, noon, after noon, dusk, evening, midnight and night – on the upper half of the dial. Limited edition of only 24 pieces per model worldwide.

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  2. ITAY NOY City Square Paris

    ITAY NOY City Square Paris

    S$5,120.00

    Based on Aerial-photographs, famous city squares around the world are the main motif of this collection Strap colour varies, depending on availability Learn More
  3. ITAY NOY City Square Tel Aviv

    ITAY NOY City Square Tel Aviv

    S$5,120.00

    Based on Aerial-photographs, famous city squares around the world are the main motif of this collection Strap colour varies, depending on availability Learn More
  4. ITAY NOY DiaLOG

    ITAY NOY DiaLOG

    S$5,272.00

    The dials in this collection hide and reveal the movements. The collection displays an inner dialog between five layers of 'dial hands', to allow synchronous time reading in various ways.

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  5. ITAY NOY Fractal 01

    ITAY NOY Fractal 01

    S$4,034.00

    Groups that have a broken dimension so that each one looks like an exact copy of the other. Using the fractal method, simple, geometric lines were processed by acomputer to create the complex and intriguing motifs in the fractal watches. This unpredicted consecutive process is interrupted when the desired motif is achieved. Strap colour varies, depending on availability Learn More
  6. ITAY NOY Max 01

    ITAY NOY Max 01

    S$3,271.00

    The watches in this collection combine multiple motifs in the same dial

    Strap colour varies, depending on availability Learn More
  7. ITAY NOY Max 02

    ITAY NOY Max 02

    S$2,990.00

    The watches in this collection combine multiple motifs in the same dial

    Strap colour varies, depending on availability Learn More
  8. ITAY NOY Max 06

    ITAY NOY Max 06

    S$2,990.00

    The watches in this collection combine multiple motifs in the same dial

    Strap colour varies, depending on availability Learn More
  9. ITAY NOY Open Mind Front Black/Silver

    ITAY NOY Open Mind Front Black/Silver

    S$6,346.00

    The Open Mind is one of Itay Noy’s latest creation, fresh from BaselWorld 2016. The Open Mind collection exposes the “brain” under the skulls of these heads and reveals the brain activity represented by the rotation of the gears and the constant ticking. Limited edition of only 99 pieces per model worldwide.

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  10. ITAY NOY Open Mind Front Blue/Gold

    ITAY NOY Open Mind Front Blue/Gold

    S$6,346.00

    The Open Mind is one of Itay Noy’s latest creation, fresh from BaselWorld 2016. The Open Mind collection exposes the “brain” under the skulls of these heads and reveals the brain activity represented by the rotation of the gears and the constant ticking. Limited edition of only 99 pieces per model worldwide.

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