Bold, unapologetic, and industrial at heart - the SEVENFRIDAY M2/05 “Action Talks” embodies the brand’s signature design language with a more assertive, message-driven edge. Combining layered construction with strong visual contrasts, it delivers a watch that is both expressive and distinctive. Inspiration & Design The M2/05 builds on SEVENFRIDAY’s industrial design philosophy while introducing a more rebellious narrative. Its dial prominently features the brand’s mantra, “Action Talks, Bullshit Walks,” transforming the watch into a statement of intent as much as a timepiece. The overall design reflects urban energy and mechanical inspiration, balancing structure with attitude. Dial & Case Details Housed in a 47 × 47.6 mm stainless steel case, the M2/05 features a polished bezel with deep black grooved accents that frame the dial with strong definition. A bronze-toned animation ring introduces warmth, contrasting against the stone-grey dial plate. The seven-layer dial construction creates depth and dimension, while textured surfaces and carefully cut minute tracks highlight the watch’s mechanical complexity. Movement & Features The M2/05 is powered by the Miyota 8215 automatic movement, offering reliable performance with an approximate 40-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration through the SEVENFRIDAY App, adding a layer of digital connectivity to the mechanical experience. Bracelet / Strap & Wearability The watch is paired with a green calfskin leather strap, oiled for softness and finished with tone-on-tone stitching for a cohesive look. Despite its bold design, the watch remains comfortable on the wrist, with a balanced case profile suited for daily wear. With 3 ATM water resistance, it is designed for everyday urban use. Collector Positioning The M2/05 is for those who appreciate watches with attitude - a piece that combines industrial design, layered construction, and a strong visual identity into a confident statement on the wrist. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel Animation ring: Stainless steel, with a bronze PVD treatment, and special bouchonné finishing; polished stainless steel bezel, with grooved line refilled with black Berlac® painting Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 8215 Power reserve: Approx 40hrs Interface: Multilayer interface with 7 layers; minute plate with deep stamped pattern surrounded by décor plate and highlight engraving: ACTION TALKS BULLSHIT WALKS Glass: Sapphire Water resistance: 3ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F App

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Launch into new frontiers - the SEVENFRIDAY M3/07 “Spaceship II” channels industrial futurism and layered mechanics into a bold, design-led timepiece. Expanding the M-Series language, it brings together structure, contrast, and depth in a distinctly modern expression. Inspiration & Design The “Spaceship II” draws inspiration from engineered control panels and mechanical systems, translating functional elements into a cohesive visual composition. Its design reflects movement, precision, and purpose - combining industrial cues with a futuristic aesthetic that feels both technical and expressive. Dial & Case Details Housed in a 47 × 47.6 mm stainless steel case with black PVD finish, the M3/07 features a three-piece construction comprising bezel, main case with animation ring, and caseback. The dial is built across five layers, alternating jet black polished surfaces with gunmetal grain stamping to create contrast and texture. Applied elements punctuate the upper dial, enhancing depth and visual clarity. Black silicone and recycled nylon form part of the animation ring, adding material contrast to the composition. The watch is protected by a sapphire crystal with anti-reflective coating for improved legibility. Movement & Features The M3/07 is powered by the Miyota 8215 automatic movement, offering reliable performance with an approximate 40-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration through the SEVENFRIDAY App, integrating digital functionality into the mechanical design. Bracelet / Strap & Wearability Fitted with a black calfskin leather strap, padded and stitched for comfort, the watch balances its bold case design with a secure and wearable fit. Despite its strong visual presence, the ergonomic construction ensures everyday comfort. With 3 ATM water resistance, it is suitable for daily urban use. Collector Positioning The M3/07 “Spaceship II” is for those drawn to futuristic design and layered mechanical aesthetics - a watch that reflects individuality through structure, contrast, and bold visual identity. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel with PVD gun metal treatment and polished finishing Animation ring: Black matte silicone with one groove Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 8215 Power reserve: Approx 40hrs Interface: Seven layers of black, grey and gun metal coloured discs, alternately finished with sandblasted, polished and grained treatment and six decorative gun metal-coloured screws on the upper layer; the left-sided hour indication is highlighted through the horizontal "Y"-shaped disc; grey colour-printed SEVENFRIDAY logo with "Automatic" insignia below Glass: Sapphire Water resistance: 3ATM Strap type: Combination Strap material: Black calf leather and silicone Buckle: Tang buckle Features: Three overlapping sandblasted white discs with black printed numbers and tracks indicating hours, minutes and seconds with blue colour-printed hour indicator at 9H mark and minute indicator on inner circle Warranty: 2 years  + 1 additional year with registration on the 7F App

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Streamlined, aerodynamic, and boldly modern - the SEVENFRIDAY ME1/01 introduces the ME-Series, a collection inspired by the Maya Principle: Most Advanced Yet Acceptable. It presents a more refined evolution of SEVENFRIDAY’s design language while retaining its signature layered construction. Inspiration & Design Guided by the Maya Principle, the ME1/01 balances forward-thinking design with everyday wearability. Its slimmer, more rounded case marks a shift from the brand’s traditional square forms, offering a softer, more ergonomic profile. At the same time, the layered dial construction maintains SEVENFRIDAY’s industrial DNA, creating depth and visual intrigue through a combination of mechanical and decorative elements. Dial & Case Details The 44 × 44.5 mm case features a grooved bezel accented with blue Berlac lacquer, introducing a subtle yet distinctive colour contrast. Three cut-out sapphire crystal segments add complexity to the dial, revealing a five-layer construction that combines rhodium-cut panels, blue lacquer details, and engraved pointers at 12 and 9 o’clock. Time is displayed via rotating discs for hours and minutes, offering a dynamic and unconventional reading experience. Movement & Features The ME1/01 is powered by the TMI NH70 skeleton automatic movement, delivering approximately 41 hours of power reserve. The partially openworked movement is visible beneath the dial, reinforcing SEVENFRIDAY’s emphasis on mechanical expression. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App. Bracelet / Strap & Wearability The watch is fitted with a black calf leather strap, finished with tone-on-tone stitching and secured by a stainless steel butterfly clasp for a clean, refined look. With its slimmer case profile and improved ergonomics, the ME1/01 offers enhanced comfort on the wrist while maintaining a strong visual presence. Collector Positioning The ME1/01 appeals to collectors who appreciate a more refined and wearable interpretation of SEVENFRIDAY’s design language - a piece that balances innovation with everyday versatility. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; bezel grooved line refilled with blue berlac lacquer; top domed part of the bezel horizontally satined.; engraved SEVENFRIDAY logo in the centre Case back: Polished caseback with embedded NFC chip for authentication purposes Movement type: Automatic Movement no.: Seiko NH70 Power reserve: Approx 40hrs Interface: Five layers construction; middle layer in polished rhodium cutouts with triangular pointers at 12H and 9H, both polished rhodium and filled with matt white painting; top layer with horizontally brushed rhodium with area lacquered in blue; matte blue hour disc with relief white color printed numbers and tracks; fine sandblasted rhodium galvanic treated minute disc with relief printed numbers and tracks in blue Glass: Three sapphire glasses with anti-reflective coating at the bottom Water resistance: 5ATM Strap type: Strap Strap material: Black calf leather with black stitching Buckle: Stainless steel deployant clasp Warranty: 2 years + 1 additional year with registration on the 7F app

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Streamlined, aerodynamic, and boldly modern, the SEVENFRIDAY ME1/01M sharpens the identity of the ME-Series. Inspired by the Maya Principle - Most Advanced Yet Acceptable - it combines futuristic design with everyday wearability, now paired with a Milanese stainless steel bracelet for a more versatile, contemporary expression. Inspiration & Design Guided by the Maya Principle, the ME1/01M balances advanced aesthetics with familiarity and comfort. Its rounded case profile marks a departure from SEVENFRIDAY’s traditional square form, while the layered dial preserves the brand’s signature mechanical depth. The result is a design that feels progressive yet approachable - visually engaging without sacrificing wearability. Dial & Case Details The 44 × 44.5 mm stainless steel case features a grooved bezel accented with blue Berlac lacquer, introducing a subtle yet distinctive highlight. Three cut-out sapphire crystal panels add architectural dimension, revealing a five-layer dial composed of rhodium-cut elements, blue lacquer details, and engraved pointers at 12 and 9 o’clock. Time is displayed via rotating discs for hours and minutes, offering a dynamic and unconventional reading experience. Movement & Features The ME1/01M is powered by the TMI NH70 skeleton automatic movement, delivering approximately 41 hours of power reserve. Visible through the dial, the partially openworked movement reinforces SEVENFRIDAY’s focus on mechanical expression. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App. Bracelet / Strap & Wearability This edition is fitted with a Milanese-style stainless steel bracelet, offering a refined, fluid drape on the wrist and a more contemporary, urban aesthetic. The slimmer case profile combined with the bracelet enhances overall comfort and versatility, allowing the watch to transition easily between casual and more formal settings. Collector Positioning The ME1/01M is suited for collectors who appreciate modern design with versatility - a piece that blends SEVENFRIDAY’s signature aesthetic with a more refined, adaptable wearing experience. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; bezel grooved line refilled with blue berlac lacquer; top domed part of the bezel horizontally satined.; engraved SEVENFRIDAY logo in the centre Case back: Polished caseback with embedded NFC chip for authentication purposes Movement type: Automatic Movement no.: Seiko NH70 Power reserve: Approx 40hrs Interface: Five layers construction; middle layer in polished rhodium cutouts with triangular pointers at 12H and 9H, both polished rhodium and filled with matt white painting; top layer with horizontally brushed rhodium with area lacquered in blue; matte blue hour disc with relief white color printed numbers and tracks; fine sandblasted rhodium galvanic treated minute disc with relief printed numbers and tracks in blue Glass: Three sapphire glasses with anti-reflective coating at the bottom Water resistance: 5ATM Strap type: Bracelet Strap material: Stainless steel, Milanese Buckle: Stainless steel sliding buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Carving its own path within the ME-Series, the SEVENFRIDAY ME1/02 combines industrial engineering with layered aesthetics and bold colour accents. It refines SEVENFRIDAY’s evolving design language into a piece that is both expressive and highly wearable. Inspiration & Design Inspired by the Maya Principle - Most Advanced Yet Acceptable - the ME1/02 continues SEVENFRIDAY’s pursuit of balancing innovation with everyday usability. Its smoother contours and aerodynamic case profile represent a more refined direction for the brand, while the layered dial construction preserves the depth and mechanical character that define SEVENFRIDAY’s design DNA. Dial & Case Details The 44.5 mm (3–9H) × 44 mm (12–6H) stainless steel case features a grooved bezel filled with vivid green Berlac lacquer, contrasted by a domed, horizontally brushed top section with an engraved SEVENFRIDAY logo. The dial is constructed across five layers, combining a gunmetal middle layer with circular cut-outs, a brushed 3N gold top layer with green lacquer accents, and triangular pointers at 12 and 9 o’clock finished in polished 3N gold and white paint. Time is displayed via two discs - a matte hour disc with raised white numerals and a rhodium-finished minute disc etched with green indices - offering a clear yet unconventional reading experience. Movement & Features The ME1/02 is powered by the skeleton TMI NH70 automatic movement, delivering approximately 41 hours of power reserve. An NFC chip embedded within the caseback allows for secure authentication and registration via the SEVENFRIDAY App, integrating modern connectivity into the watch’s mechanical framework. Bracelet / Strap & Wearability The watch is fitted with a green calf leather strap with black stitching, secured by a stainless steel butterfly clasp engraved with the SEVENFRIDAY name. Its refined case profile and ergonomic construction ensure comfortable wear despite its bold visual identity. With 5 ATM water resistance, it offers greater practicality for daily use. Collector Positioning The ME1/02 appeals to collectors who appreciate refined industrial design with distinctive colour accents - a watch that balances complexity, wearability, and strong visual character. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; bezel grooved line refilled with green berlac lacquer; top domed part of the bezel horizontally satined.; engraved SEVENFRIDAY logo in the centre Case back: Polished caseback with embedded NFC chip for authentication purposes Movement type: Automatic Movement no.: Seiko NH70 Power reserve: Approx 40hrs Interface: Five layers construction; middle layer with circular brushed cutout in gun metal with triangular pointers at 12H and 9H, both polished in 3N gold and filled with matt white painting; top layer with horizontally brushed 3N gold with area lacquered in green;  matte hour disc with relief white colour printed numbers and tracks; fine sandblasted rhodium galvanic treated minute disc with relief printed numbers and tracks in green Glass: Three sapphire glasses with anti-reflective coating at the bottom Water resistance: 5ATM Strap type: Strap Strap material: Green calf leather with black stitching Buckle: Stainless steel deployant clasp Warranty: 2 years + 1 additional year with registration on the 7F app

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Embodying modern clarity and refined industrial design, the SEVENFRIDAY P1C/01 “Alba” brings a lighter, more expressive tone to the P-Series. Combining layered mechanical construction with a clean white palette, it offers a distinctive interpretation of the brand’s signature aesthetic. Inspiration & Design The P1C/01, also known as “Alba,” draws inspiration from light, openness, and movement - evoking the brightness of coastal landscapes and contemporary urban spaces. While rooted in SEVENFRIDAY’s industrial design language, the use of white tones introduces a sense of clarity and contrast, softening the mechanical complexity without diminishing its presence. Dial & Case Details Housed in a 47.6 × 47 mm polished stainless steel case, the P1C/01 features a combination of polished and brushed surfaces that enhance its architectural form. The animation ring is crafted from white Corian®, adding both durability and a distinctive visual contrast to the layered dial. This interplay between material and structure highlights the depth of the multi-level construction. Movement & Features The P1C/01 is powered by a customised Miyota 82S7 automatic movement, delivering reliable performance with an approximate 40-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App, integrating modern functionality into the mechanical design. Bracelet / Strap & Wearability The watch is paired with a genuine white calf leather strap with tone-on-tone stitching, creating a cohesive and refined aesthetic. Despite its bold case size, the ergonomic construction ensures comfortable wear for everyday use. With 3ATM water resistance, it is suitable for daily urban environments. Collector Positioning The P1C/01 “Alba” is suited for collectors who appreciate SEVENFRIDAY’s signature layered design expressed through a lighter, more contemporary palette - a piece that stands out through contrast and clarity. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: 3 piece-construction; 316L polished stainless steel case; duo finishing - polished and brushed bezel; polished caseback Animation ring: White Corian ®️ animation ring; and p olished and sandblasted stainless steel (316L) crown with raised "7F" signature icon Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 4-layer construction dial; 1st layer - rhodium plate, silver applied arch on top with stamped grid pattern applied at 7h framing the see-through opening on the movement balance wheel; 2nd layer - applied ring with rhodium SEVENFRIDAY logo, stamped recessed areas and 3N gold coloured pointer at 9h; 3rd layer - silver diamond cut ring carrying the minute scaling and 3 polished golden indexes at 12, 4 and 8h refilled with white lume; 4th layer - sunray brushed silver white external plate, with angled round opening and 4 deep stamped circles Glass: Sapphire crystal Water resistance: 3ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Fortress of style - the SEVENFRIDAY P2B/02 draws on industrial strength and architectural design, translating the visual language of bank vaults into a bold, layered timepiece. It combines structural depth with strong material contrast for a distinctive presence on the wrist. Inspiration & Design Inspired by the construction of industrial-era bank vaults, the P2B/02 reflects themes of strength, precision, and protection. Elements resembling armoured walls and mechanical “door” structures are reinterpreted into a layered dial design. The interplay of matte, sandblasted, and polished finishes, combined with gold accents, creates a composition that feels both engineered and expressive. Dial & Case Details Housed in a 47 × 47.6 mm stainless steel case with gunmetal PVD finish, the P2B/02 features a black sandblasted bezel that frames its multi-layered dial. The five-layer interface combines black and gunmetal discs with contrasting gold elements, including a distinctive gold groove line that runs across the case and animation ring. The gold hour hand is filled with Super-LumiNova® for visibility, while the gunmetal minute hand extends into the inner ring, enhancing legibility within the complex structure. Movement & Features The P2B/02 is powered by the Miyota 82S7 automatic movement, offering reliable performance with an approximate 40-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App, integrating modern functionality into the watch’s design. Bracelet / Strap & Wearability The watch is paired with a black calfskin leather strap with matching stitching, providing a comfortable and secure fit that complements the case’s bold aesthetic. Despite its strong visual presence, the ergonomic case construction ensures wearability for everyday use. With 3 ATM water resistance, it is suited for daily urban environments. Collector Positioning The P2B/02 is suited for collectors who appreciate industrial design expressed through structure and contrast - a watch that combines mechanical inspiration with a strong architectural identity. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel case with sandblasted gold PVD; sandblasted black PVD bezel with Berlac matte gold groove Animation ring: Stainless steel with sandblasted black PVD  Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: Black and gold with medium grey dial ring and gold coloured applied indexes with matte black  Glass: Hardened K1 mineral glass; one-layer anti-reflective coating Water resistance: 3ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Refined, bold, and engineered for presence - the SEVENFRIDAY P2C/01M sharpens the P-Series aesthetic with a full gunmetal expression and an integrated stainless steel bracelet. It delivers a cohesive, design-led look with strong visual impact. Inspiration & Design The P2C/01M builds on the P2C design language, enhancing it through a unified gunmetal palette and a fully integrated bracelet construction. Its design emphasises structure and contrast, translating SEVENFRIDAY’s industrial DNA into a more cohesive and contemporary form that feels both bold and wearable. Dial & Case Details Housed in a 47.6 × 47 mm case, the P2C/01M combines a gunmetal PVD bezel, crown, and buckle with a stainless steel case body and caseback. The bezel features a mix of sunray-brushed and polished finishes, with grooved lines filled with black Berlac lacquer. A sandblasted black PVD animation ring frames the layered dial, enhancing depth and contrast while maintaining a unified tonal palette. Movement & Features The P2C/01M is powered by the Miyota 82S7 automatic movement, delivering reliable performance with an approximate 40-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App, integrating modern connectivity into the mechanical design. Bracelet / Strap & Wearability This edition is fitted with a gunmetal PVD stainless steel bracelet, designed in-house to align seamlessly with the case’s contours and overall aesthetic. The bracelet enhances both visual cohesion and everyday versatility, providing a secure and comfortable fit despite the watch’s bold proportions. With 3 ATM water resistance, it is suited for daily urban use. Collector Positioning The P2C/01M is suited for collectors who appreciate strong, monochromatic design and integrated construction - a watch that delivers presence, cohesion, and a distinctly modern industrial aesthetic. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: 3-piece construction; gunmetal PVD bezel, crown and buckle; stainless steel case; dual finishing bezel, sunray brushed and polished, grooved line filled with black Berlac lacquer Animation ring: Sandblasted black PVD finishing Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 4-layer construction; sunray brushed gunmetal dial ring; diamond cut minute ring in galvanic bronze; circular brushed gunmetal inner ring, bevelled and stamped pattern with polished rhodium SEVENFRIDAY logo; applied arch decor in Bouchonné rhodium finishing; small second applied ring in sunray brushed galvanic bronze; applied polished rhodium indices at 12, 4 and 8 hours, filled with white lume Glass: Sapphire crystal Water resistance: 3ATM Strap type: Bracelet Strap material: Stainless steel Buckle: Deployant buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Where retro-futurism meets bold industrial design - the SEVENFRIDAY PE1/01 evolves the brand’s design language into a more refined, aerodynamic form while maintaining its distinctive layered character. Inspiration & Design The PE1/01 belongs to SEVENFRIDAY’s PE-Series, where industrial heritage is reinterpreted through smoother lines and a more streamlined silhouette. Drawing inspiration from brutalist textures, vintage audio equipment, and precision-engineered components, the design reflects motion, depth, and mechanical rhythm. Guided by the Maya Principle - Most Advanced Yet Acceptable - the PE1/01 balances expressive form with intuitive usability. Dial & Case Details Housed in a 44.5 × 44 mm stainless steel case, the PE1/01 features a bezel with grooved lines filled with matte black Berlac, reinforcing its industrial aesthetic. The four-layer dial construction creates depth and contrast through: A soft-touch black inner slope plate with raised logo A galvanic gunmetal outer ring with polished and brushed finishes A black sandblasted base plate A central rhodium-finished plate cut at a 45° angle A distinctive opening at 9 o’clock, set at a 65° angle, aligns with the hour display and introduces asymmetry into the design. Hours are indicated via a rotating disc, while minutes and seconds are displayed with lumed hands. A date window at 4 o’clock completes the layout. Movement & Features The PE1/01 is powered by the TMI NH35 automatic movement, offering reliable performance with an approximate 41-hour power reserve. An NFC chip embedded in the caseback enables secure authentication and registration via the SEVENFRIDAY App, integrating modern functionality into the watch. Bracelet / Strap & Wearability The watch is paired with a black genuine calf leather strap and secured with a stainless steel butterfly clasp engraved with the SEVENFRIDAY logo. Its slightly more compact case and refined proportions enhance wearability, while 5 ATM water resistance makes it suitable for daily use beyond basic splash conditions. Collector Positioning The PE1/01 is suited for collectors who appreciate SEVENFRIDAY’s industrial DNA expressed in a more refined, aerodynamic form - a piece that feels progressive while remaining wearable. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; bezel grooved line refilled with matte black berlac lacquer Case back: Polished and sunray brushed caseback embedded with NFC chip for authentication and registration purposes on the 7F app Movement type: Automatic Movement no.: Seiko NH35 Power reserve: Approx 41hrs Interface: Four layers construction; black inner sloped soft touch finishing plate with high relief logo and circle line; outer ring in galvanic gunmetal with polished and sunray brushed parts; 9h marker outlined in galvanic black opalin and filled in with glossy white; black galvanic sandblasted base plate, covered with a central plate in rhodium finishing (45º brushed); opening on the 9h side (65º angle); hour disc: galvanic black opalin hour disc with relief printed glossy white printed numbers and tracks; minute hand: fine sandblasted rhodium with matte black details and pointer filled in luminous white; second hand: fine sandblasted rhodium with matte black circle Glass: Sapphire with AR coating Water resistance: 5ATM Strap type: Strap Strap material: Black calf Buckle: Stainless steel deployant buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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A bold step into retro-futurism - the SEVENFRIDAY PE2/01 refines industrial design into a cleaner, more minimal expression, balancing motion, form, and clarity within a streamlined case. Inspiration & Design The PE2/01 draws from the intersection of brutalist design and modern engineering, blending raw industrial cues with aerodynamic refinement. Inspired by vintage audio equipment and the precision of early hard drives, its design focuses on motion and rhythm rather than visual complexity. Guided by the Maya Principle - Most Advanced Yet Acceptable - the PE2/01 presents an avant-garde concept in a form that remains intuitive and wearable. Dial & Case Details Housed in a rounded, aerodynamic stainless steel case, the PE2/01 introduces a more minimal dial architecture within SEVENFRIDAY’s layered design language. At its centre, a rotating disk replaces traditional visual hierarchy, creating a hypnotic sense of motion. The cleaner layout emphasises balance and clarity, allowing the movement of time to become the focal point. The case design softens traditional industrial edges into a more fluid silhouette, enhancing both visual flow and comfort on the wrist. Movement & Features The PE2/01 is powered by an automatic mechanical movement, delivering reliable performance with an approximate 40-hour power reserve. As with all SEVENFRIDAY watches, an NFC chip is embedded within the caseback, enabling secure authentication and registration via the SEVENFRIDAY App. Bracelet / Strap & Wearability Designed with wearability in mind, the PE2/01’s rounded case profile sits comfortably on the wrist, making it suitable for extended daily wear. Its balanced proportions and streamlined form make it one of the more versatile expressions within SEVENFRIDAY’s design language. Collector Positioning The PE2/01 is suited for collectors who appreciate a more restrained interpretation of SEVENFRIDAY’s industrial DNA - a piece that focuses on motion, proportion, and clarity rather than layered complexity. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; bezel grooved line refilled with matte black berlac lacquer Case back: Polished and sunray brushed caseback with coffee brown PVD treatment, embedded with NFC chip for authentication and registration purposes on the 7F app Movement type: Automatic Movement no.: Seiko NH35 Power reserve: Approx 41hrs Interface: Four layers construction; black inner sloped soft touch finishing plate with high relief logo and circle line; outer ring in galvanic brown with polished and sunray brushed parts; 9h marker outlined in galvanic black opalin and filled in with beige; black galvanic sandblasted base plate, covered with a central plate in brown PVD finishing (45º brushed); opening on the 9h side (65º angle); hour disc: galvanic black opalin hour disc with relief printed glossy beige printed numbers and tracks; minute hand: fine sandblasted brown with matte black details and pointer filled in luminous beige; date disc: white opalin disc with relief printed glossy black printed numbers Glass: Sapphire with AR coating Water resistance: 5ATM Strap type: Strap Strap material: Brown calf Buckle: Stainless steel deployant buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Built for movement across borders - the SEVENFRIDAY PG1/01 introduces the brand’s first GMT complication, combining dual-time functionality with a refined retro-futuristic design, now paired with a calf leather strap for added versatility. Inspiration & Design The PG1/01 marks SEVENFRIDAY’s expansion into functional watchmaking, bringing GMT capability into its distinctive industrial design language. Part of the PG-Series, an extension of the retro-futuristic ME and PE collections, it draws from architectural brutalism and aerodynamic forms. Guided by the Maya Principle - Most Advanced Yet Acceptable - the design balances innovation with intuitive wearability. Dial & Case Details Housed in a streamlined, rounded case, the PG1/01 reflects a more refined evolution of SEVENFRIDAY’s signature form. The dial is carefully structured to integrate the GMT function while maintaining clarity, allowing dual-time reading without overwhelming the design. Its layered construction retains depth while presenting a cleaner, more balanced visual composition. Movement & Features The PG1/01 features SEVENFRIDAY’s first GMT (dual-time) function, enabling the wearer to track a second time zone - ideal for travel and global lifestyles. Powered by an automatic mechanical movement, it delivers reliable performance with added functionality. An NFC chip embedded in the caseback allows secure authentication and registration via the SEVENFRIDAY App. Bracelet / Strap & Wearability This edition is paired with a calf leather strap, offering a softer, more classic wearing experience compared to the bracelet version. The combination of leather and the watch’s rounded case profile enhances comfort, making it well suited for extended daily wear across different settings. Collector Positioning The PG1/01 is suited for collectors who want SEVENFRIDAY’s bold design language with added functionality, expressed in a more classic and versatile format. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 44.5mm x 44mm Case material: Stainless steel case; top domed part of the case body horizontally satined, lower part polished; polished bezel with sunray brushed finishing on the inner part; bezel grooved line refilled with matt black Berlac lacquer Case back: Sunray satined and polished caseback embedded with NFC chip for authentication and registration purposes on the 7F app Movement type: Automatic Movement no.: Miyota 9075 Power reserve: Approx 42hrs Interface: Four layers construction; black inner sloped soft touch finishing plate with high relief logo and circle line; outer ring in galvanic gunmetal and sunray satined parts; base plate in sandblasted galvanic gun metal; central applied ring is circular satined rhodium with engraved and refilled numbers and markers; pointer shaped window between 4h and 5h indicates date function; 24-hour disc in galvanic gun metal opalin with cut outs and glossy yellow relief printed marker; 12-hour hand in glossy turquoise; minute hand in glossy white and luminous tip; seconds hand in fine sandblasted rhodium with matt black circle and pointer Glass: Sapphire with AR coating Water resistance: 5ATM Strap type: Strap Strap material: Black calf leather Buckle: Stainless steel deployant buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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Mysterious, layered, and quietly expressive - the SEVENFRIDAY PS1/01 evolves the original S1/01 with deeper textures and a more subdued, smokey aesthetic. Inspiration & Design The PS1/01 builds on the foundation of the S1/01, refining its design language with a stronger sense of depth and intrigue. Retaining the signature steel and blue colourway, this evolution introduces a smokey grey animation ring that partially obscures the dial beneath - creating a more dynamic and layered visual experience. The result is a design that invites closer inspection rather than immediate clarity. Dial & Case Details Housed in SEVENFRIDAY’s signature square-cushion case, the PS1/01 features a layered dial enhanced by a distinctive honeycomb texture. The smokey grey animation ring, crafted from recyclable nylon, allows glimpses into the dial beneath while adding a sense of visual depth and mystery. This interplay between transparency and concealment gives the watch a more nuanced and evolving character. Movement & Features The PS1/01 is powered by an automatic mechanical movement, delivering reliable performance for everyday wear. As with all SEVENFRIDAY watches, an NFC chip is embedded within the caseback, enabling secure authentication and registration via the SEVENFRIDAY App. Bracelet / Strap & Wearability Designed for everyday use, the PS1/01 offers a balanced wrist presence despite its bold case shape. Its construction ensures comfort over extended wear, making it suitable for daily use while maintaining its distinctive design identity. Collector Positioning The PS1/01 is suited for collectors who appreciate subtle evolution in design - a piece that builds on an established aesthetic while introducing greater depth and visual intrigue. Note RAW reserves the right to decline orders for regions with an existing SEVENFRIDAY authorised distributor. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel case, polished and sandblasted Animation ring: Smokey grey recyclable nylon, showcasing the metallic blue PVD structural screws Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S5 Power reserve: Approx 40hrs Interface: 5-layer construction with 21 applied parts, skeletonised dial, gunmetal opaline outer plate, rhodium dial ring with lume-filled indices, sandblasted rhodium 'S' plate between 4-5H with metallic blue seconds indicator; cutout honeycomb rhodium pattern Glass: Sapphire crystal with anti-reflective coating on the inner side Water resistance: 3ATM Strap type: Leather Strap material: Straight cut, padded genuine calf leather in black Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

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