Founded in Switzerland in 1929, Choisi is a heritage watch brand with a history spanning mechanical watchmaking, movement assembly and the production of watches for other Swiss marques.
Drawing on this history, Choisi creates mechanical watches with a distinctly vintage character. The 1929 collection takes inspiration from the experimental case shapes of the early 20th century, while the Heritage collection interprets more traditional round-case watch design.
With classic proportions, mechanical movements and references to the brand's archival designs, Choisi offers an accessible route into Swiss watchmaking with genuine historical roots.
Explore Choisi watches at Red Army Watches Singapore.