SEVENFRIDAY

SEVENFRIDAY Red Army Watches
SEVENFRIDAY is a global lifestyle brand that creates industrial inspired watches, eyewear, apparel and accessories for individuals around the world who live everyday like it’s Friday. Pushing and challenging the norms within the industry according to our own beliefs, dreams and experiences, SEVENFRIDAY is a life attitude. ‘Show me, don’t tell me’ is the brand’s tagline with a focus on the emotional instead of rational; action instead of words; creativity instead of unquestioned standards. Join the global UPO7F (United People of SEVENFRIDAY) community and share the #liveSEVENFRIDAY attitude!
32 products

  • SEVENFRIDAY PS2/01 SEVENFRIDAY PS2/01

    SEVENFRIDAY PS2/01

    Let's get bold and brassy with the SEVENFRIDAY PS2/01. When it comes to confidence, nothing beats the PS2/01. This updated iteration of the much sought after S2/01 comes with subtle refinements that make it broodier, more menacing than before. Yet, the PS2/01 is ever sturdier. First the inner gunmetal bezel encircles firmly the hour/minute ring where 10 applied bronze indexes strongly state their positions, even glowing when night falls. Then the dial itself is simply vertically striped, leaving only space for the essential, the beating heart of the watch itself, and a strong arrow, not trying to pierce it but highlighting the seconds’ disk. The animation ring in galvanised antique brass brings about an industrial, utilitarian feel. The flat top stainless steel bezel with a large bevel juts out ready to face up to anything life can throw at you. And to top it all off, the sapphire crystal glass glints as if relishing the challenge! But what hasn’t changed is the great things you have come to expect from SEVENFRIDAY. Things like the 5-layers dial construction or embedded NFC technology, which uniquely allows you to authenticate your watch; after all only the original will do! The SEVENFRIDAY PS2/01 - it’s bold, aggressive and yes possibly a bit showy - are you up for it? All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel Animation ring: Antique brass with dual-PVD treatment Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 5-layer construction with 23 applied parts, skeletonised dial, fine sandblasted gunmetal dial ring, rhodium circular brushed hour/minute ring, with 10 applied in bronze galvanic treatment refilled with luminous painting, 3-tone dial with plates and decor in gunmetal, bronze, and rhodium galvanic colours, applied Côtes de Genève decor in sandblasted rhodium  Glass: Sapphire crystal with anti-reflective coating on the inner side Water resistance: 3ATM Strap type: Leather Strap material: Double-layer, padded genuine calf leather in black Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,898.15

  • SEVENFRIDAY PS1/01 SEVENFRIDAY PS1/01

    SEVENFRIDAY PS1/01

    Channel a mysterious air with the SEVENFRIDAY PS1/01. The PS1/01 is an evolved version of the popular S1/01 - the first SEVENFRIDAY with a recyclable nylon animation ring that allowed us to peek into it. The PS1/01 retains its predecessor's steel and blue colourway. Its animation ring still allows you to play peek-a-boo with a greater sense of mystery as it is now a smokey grey colour. The other key update is the honeycomb design that you can see on the dial itself. All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel case, polished and sandblasted Animation ring: Smokey grey recyclable nylon, showcasing the metallic blue PVD structural screws Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S5 Power reserve: Approx 40hrs Interface: 5-layer construction with 21 applied parts, skeletonised dial, gunmetal opaline outer plate, rhodium dial ring with lume-filled indices, sandblasted rhodium 'S' plate between 4-5H with metallic blue seconds indicator; cutout honeycomb rhodium pattern Glass: Sapphire crystal with anti-reflective coating on the inner side Water resistance: 3ATM Strap type: Leather Strap material: Straight cut, padded genuine calf leather in black Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,842.60

  • SEVENFRIDAY P3C/12 SEVENFRIDAY P3C/12

    SEVENFRIDAY P3C/12

    Pantone up sunny days with the SEVENFRIDAY Beach Club! Even though it's sunny almost all the time in Singapore, you gotta admit it's hotter during "summer" months! Fret not though, SEVENFRIDAY is here to add a good dose of fun to summer, wherever you are with two Beach Clubs - 3125 Turquoise and 233 Lipstick Pink. The stainless steel bezel surrounded by a solid white animation ring, softened in its center by a translucent acetate, a bio plastic material you will normally find in SEVENFRIDAY sunnies! The turquoise (for the SEVENFRIDAY P3C/10) and lipstick pink (for the SEVENFRIDAY P3C/12) accents continue on SEVENFRIDAY's signature 4-level dial, from 40 to 60 on the minute ring, at 12, on the hour hand, AM/PM and seconds disks, with a final colourful dab on the crown! All of this coolly surrounded by gun metal rings: the outer one in a sunray pattern and a grid pattern for the inner one. Both are, of course, a trendy and genuine SEVENFRIDAY with all the unique hallmarks you have come to expect like NFC chip for authentication and three-year warranty registration using our proprietary App. A sapphire crystal and 10ATM water resistance further complete the protection of this audacious timepiece. All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: 3-piece construction; 316L stainless steel bezel, crown, buckle, case body and case back; bezel grooved line filled with Pantone 3125C turquoise (P3C/10) or Pantone 233C lipstick pink (P3C/12); stainless steel polished finishing, inner part of the bezel in sandblasted finishing; «7F» signature engraved on the side of the crown, refilled with blue or pink painting Animation ring: Laminated layers of acetate white with Pantone 3125C turquoise (P3C/10) or Pantone 233C (P3C/12) lipstick pink painting Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface:  4-layer construction dial; opaline white external dial ring; rhodium diamond-cut inner dial ring with 40 to 60min zone highlighted in Pantone 3125C turquoise (P3C/10) and Pantone 233C lipstick pink (P3C/12); opaline white and rhodium dial with stamped grid pattern; Pantone 3125C turquoise, white printed relief highlights (P3C/10) or Pantone 233C lipstick pink, white printed relief highlights (P3C/12); applied indices at 12, 4 and 8 hours, refilled with white lume Glass: Sapphire crystal Water resistance: 10ATM Strap type: Leather Strap material: Calf, white Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,773.15

  • SEVENFRIDAY P3C/06 SEVENFRIDAY P3C/06

    SEVENFRIDAY P3C/06

    SEVENFRIDAY P3C/06 Racer is inspired by two-wheel motorsport and high energy. Two-wheeled motor sport and high octane have always served as the inspiration behind SEVENFRIDAY’S Racer series. The Racer conjures all the high-speed excitement, following in the footsteps of two SEVENFRIDAY giants - the iconic P3 and P3B models. The Racer combines refined masculine good looks and motor sport design codes, featuring black rubber animation ring with bursts of red within the stitching and tachometer to show the potential to ignite. The Racer is ideal for the active lifestyle and perfect for the open road, where riders can share in the bond between man and machine. All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: 3 pieces construction. Entirely treated with black PVD. Polished stainless steel (316L) case; duo finishing polished and sandblasted bezel. Animation ring: Black EPDM with grid pattern at 3 and 9 hours Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 4 layers construction dial (multi-level principle); 1st layer (ground plate): Gun metal deep stamped grain pattern plate, with several patterned applied; 2nd layer: Applied ring with relief printed SEVENFRIDAY logo, applied pointer at 9h; 3rd layer: Black diamond cutted ring carrying the minute scaling and 3 applied polished indexes refilled with white luminous; 4th layer: Brushed gun metal external plate, with angled round opening Glass: Hardened K1 mineral glass; one-layer anti-reflective coating Water resistance: 3ATM Strap type: Leather Strap material: Black calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,773.15

  • SEVENFRIDAY P2C/01 SEVENFRIDAY P2C/01

    SEVENFRIDAY P2C/01

    Live a little dangerously with the SEVENFRIDAY P2C/01. From the moment you strap on the P2C/01, you can’t help feeling like a gunslinger fondling his six-shooter. For a start, gunmetal grey abound. The gunmetal PVD bezel, sunray brushed gunmetal dial ring and circular brushed gunmetal inner ring all combine to create this impression. Could the bronze minute ring and the small second applied ring in sunray brushed galvanic bronze hint possibly at some pistol shells? Or is it that the applied luminous rhodium indexes are actually gunsights! All of this is protected by a sapphire crystal.All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: We reserve the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: 3-piece construction; gunmetal PVD bezel, crown and buckle; stainless steel case; dual finishing bezel, sunray brushed and polished, grooved line filled with black Berlac lacquer Animation ring: Sandblasted black PVD finishing Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 4-layer construction; sunray brushed gunmetal dial ring; diamond cut minute ring in galvanic bronze; circular brushed gunmetal inner ring, bevelled and stamped pattern with polished rhodium SEVENFRIDAY logo; applied arch decor in Bouchonné rhodium finishing; small second applied ring in sunray brushed galvanic bronze; applied polished rhodium indices at 12, 4 and 8 hours, filled with white lume Glass: Sapphire crystal Water resistance: 3ATM Strap type: Leather Strap material: Walnut brown calf leather with tone on tone stitchings; genuine sepia suede leather lining, hot stamped with SEVENFRIDAY pattern Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,620.37

  • SEVENFRIDAY P2B/02 SEVENFRIDAY P2B/02

    SEVENFRIDAY P2B/02

    With armored walls and tightly fashioned door closures, the SEVENFRIDAY P2B/02 takes inspiration from bank vaults of the industrial revolution. The five layered interface is finished with matt and sandblasted treatment while the black and gun metal discs are highlighted by gold elements. The gold hour hand is filled with Super-Luminova®, the gun metal colored minute hand and tip is an extension to the gun metal ring with centered inner ring. The box is stainless steel with PVD gun metal and one sandblasted gold groove line surrounded by a sandblasted black PVD animation ring.All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel case with sandblasted gold PVD; sandblasted black PVD bezel with Berlac matte gold groove Animation ring: Stainless steel with sandblasted black PVD  Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: Black and gold with medium grey dial ring and gold coloured applied indexes with matte black  Glass: Hardened K1 mineral glass; one-layer anti-reflective coating Water resistance: 3ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $1,666.67

  • SEVENFRIDAY P1C/04 SEVENFRIDAY P1C/04

    SEVENFRIDAY P1C/04

    The SEVENFRIDAY P1C/04 aka Caipi is inspired by a delicious yet lethal concoction of South American origin.The ice is evident in the animation ring, bezel and crown, all done up in beautifully polished white ceramic. Then the crystalline cachaça is represented by an opaline white outer dial first, then by a silvery white inner dial and finally more opaline white on the base dial.The lime can be found in all its greenness on 3 strategically placed indexes as well as on both the hour and minute hands. But wait, because it’s about fun, they will all glow in the dark - green, of course.The Caipi comes with all the other trademarks you've come to expect of a SEVENFRIDAY - the NFC chip on its caseback for authentication and verification purposes on the SEVENFRIDAY app; a K1 hardened mineral crystal; and a double-layered padded leather strap.Water-resistant to 10ATM, thanks to its screw down crown, don't worry if you spill some of your drink while having fun with the Caipi!All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.NOTE: RAW reserves the right to refuse orders for countries where a SEVENFRIDAY distributor is present. Technical Specifications Case size: 47.6 x 47mm Case material: 4-piece construction; white ceramic top bezel and screwdown crown; case body, bezel body and caseback in polished 316L stainless steel Animation ring: White ceramic animation ring and crown with 7F logo engraved on side of crown Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 82S7 Power reserve: Approx 40hrs Interface: 4-layer construction dial; opaline white outer dial ring; silver white azure inner dial ring with 40 to 60 min zone in tone-on-tone white; opaline white and silver dial with stamped grid pattern; blue, black and white relief-printed highlights; seven applied parts, polished rhodium applied indices at 12, 4 and 8 hours filled with lime green lume; galvanic silver hour and minute hands; hour and minute hands filled with lime green lume  Glass: Sapphire crystal Water resistance: 10ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Warranty: 2 years + 1 additional year with registration on the 7F app

    $2,277.78

  • SEVENFRIDAY M2/02 SEVENFRIDAY M2/02

    SEVENFRIDAY M2/02

    The SEVENFRIDAY M2/02 takes inspirations from copper pipes, a quintessential mechanical element during the industrial revolution. Featuring a stainless steel box with rose gold PVD treatment and a polished rose gold PVD identification plate, the M2/02 has a dark grey mirror PVD treated bezel with rose gold highlights. It’s stainless steel animation ring is sandblasted dark grey PVD while the interface is comprised of seven dark grey and rose gold layers, alternately finished in cast iron grain stamped pattern, opalin, matt and satin. Three customized discs indicating hours, minutes and seconds allows time reading from right to left. All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY app or at authorised dealers. NOTE: We reserve the right to refuse orders for countries where a SEVENFRIDAY distributor is present Technical Specifications Case size: 47.6 x 47mm Case material: Stainless steel with 5N rose gold PVD treatment Animation ring: Stainless steel, sandblasted dark grey PVD Case back: Stainless steel embedded with NFC chip for authentication purposes Movement type: Automatic Movement no.: Miyota 8215 Power reserve: Approx 40hrs Interface: Dark grey and 5N rose gold, 7 layers, 11 applied parts Glass: Hardened K1 mineral glass; one-layer anti-reflective coating Water resistance: 3ATM Strap type: Leather Strap material: Calf Buckle: Tang buckle Features: 3 customised discs – hour, minute, second; 5N rose gold stainless steel identification plate at 3 o’clock position Warranty: 2 years + 1 additional year with registration on the 7F App

    $2,166.67

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